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Over the past month I’ve toiled away on a special project: a gallery of 51 simulated eye tracking heatmaps featuring the homepages of popular websites. The heatmaps cover a variety of industries including travel, consumer retail, media, government &… read more
I type wicked fast. My fingers sometimes bang away at the keys at a rate faster than I can think. But for all my mad typing skizzles, I’m a horrible speller. And for all my speed, I’m hampered by habitual use of the delete/backspace key. I’ve used it probably seven… read more
People want less information, they don’t want more information. They want it to be easier for them to use. Easier for them to get what they want. Easier for them to do what they want to do. The next big breakthrough, in my mind, is going to come from the
A general principle for all user interface design is to go through all of your design elements and remove them one at a time. If the design works as well without a certain design element, kill it.
- Jakob Nielsen
I’ll be there, albeit sans voice. (Don’t worry, totally not contagious – asthma.)
Also, I’m a bit shy around a room full of people I don’t know, so I’ve come up with an incentive (I hope) to break the ice. If you see me, say hello (and… read more
Let’s say you’re new to Houston and you need a place to live. You’re in Texas, so you don’t want any old house – you want a ranch. A palatial homestead that’s guaranteed to be the envy of all your friends and family.
A plot of land secured, you… read more
Normal Modes is a user experience and usability testing company based in Texas. Normal Modes creates and fixes websites, software, and related experiences; conducts usability testing on mission critical website and software applications; and evangelizes the customer experience in our training programs.