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404 pages have long been the bane of anyone using the internet. We often find ourselves on a 404 page because other sites link to pages that no longer exist. The default messaging from the originating site then, must give the user something to explain the lack of… read more
When I first dipped my toes into the pool of web design in early 1996, design tools sure were different. Designing in Photoshop 3 and 4 was tedious! Type rasterized immediately. Drop shadows and bevels were miraculous feats of lighting effects. I maintained a thick notebook full of… read more
At Normal Modes, we believe good business is a good user experience. We help businesses increase revenues and reduce costs by creating user-centered websites that are straightforward and easy-to use for customers. We specialize in high-profile, data-driven websites.
Normal Modes is a small startup, but… read more
Playboy Magazine’s “What Sort Of Man Reads Playboy” advertisements from the 1960s and 1970s illustrate continuities and discontinuities between pre-internet and contemporary copywriting and design.
Before the Internet, as now, images accomplished most of the work. Playboy’s advertisements relied on a striking photograph to attract and keep the attention of… read more
Last week I had the honor to be a speaker at the Mom 2.0 Summit. The conference was fabulous – great ladies who were kind and supportive of each other, nice panels where everyone shared experiences, and the hotel – Wow! Four Seasons all the way!
Here’s the slideshow… read more
Ran across a few great design patterns resources this week that I want to share with everyone. They give me something to refer to when I’m doing wireframes, and sometimes I share them with clients when we’re trying to determine how to display content that’ll be most pleasing to their… read more
Normal Modes is a user experience and usability testing company based in Texas. Normal Modes creates and fixes websites, software, and related experiences; conducts usability testing on mission critical website and software applications; and evangelizes the customer experience in our training programs.